Navigating the FCC’s broadband label requirements involves several critical steps that Internet Service Providers (ISPs) must follow to ensure full compliance. This blog post outlines the three essential actions that ISPs need to undertake. Each step supported by ETI’s Broadband Label Genie.
The FCC mandates that broadband labels must be visibly displayed and not merely accessible via a link. This requirement ensures that consumers can view their broadband plan details—such as fees, speeds, and other service terms—at the point of sale without extra steps. It’s crucial for ISPs to integrate these labels directly where services are advertised, whether on websites or in physical stores.
ETI’s Solution: ETI’s Broadband Label Genie automatically updates and generates labels for easy integration into websites. For offline sales channels, it can create a PDF file of the label for embedding into printed materials. This tool ensures that labels are always up to date with the latest FCC guidelines and are displayed prominently alongside service offerings.
Under the new FCC regulations, ISPs must ensure that each customer can easily access their specific service label through online account portals. This accessibility helps customers verify and understand the details of the services they are receiving and the costs involved.
ETI’s Solution: ETI’s Broadband Label Genie provides a comprehensive database management solution that records every historical price point and package combination. This capability allows ISPs to display the correct labels within customer portals dynamically. Whether it’s a past or current subscription, customers can always find the relevant labels associated with their services, ensuring transparency and enhancing customer trust.
To aid comparison shopping and enhance market transparency, the FCC requires that the information contained within the labels be available in a machine-readable format. This format allows third-party developers to create tools that help consumers compare different ISPs based on standardized data.
ETI’s Solution: ETI’s Broadband Label Genie utilizes its database-driven system to generate machine-readable files that comply with the FCC’s specifications, available here. This system is designed to update these files automatically whenever product specifications change or new products are added to an ISP’s catalog, ensuring ongoing compliance without additional effort from the provider.
Beyond these fundamental requirements, ISPs must also be prepared to handle specific scenarios such as:
The FCC’s broadband label requirements are designed to empower consumers and ensure they have access to clear and accurate information about their internet services. By leveraging ETI Software’s Broadband Label Genie, ISPs can not only meet these regulatory demands more efficiently but also improve their service transparency and customer satisfaction.
To learn more about how ETI can help simplify your compliance processes and keep you ahead of regulatory requirements, visit www.broadbandfacts.ai or contact us directly at info@broadbandfacts.ai. Embrace compliance with confidence and let ETI handle the complexities of broadband labels for you.