Broadband Innovations in Agriculture: Technology's Role at Land O'Lakes - ETI
X

Want to take a Self-Guided tour?




August 20, 2024

Broadband Innovations in Agriculture: Technology’s Role at Land O’Lakes

The following summary has been condensed for length and readability. To listen to the full discussion, click here. This episode is sponsored by ETI Software and VETRO FiberMap.

In this episode of the Broadband Bunch, we are joined by Teddy Bekele, the Chief Technology Officer at Land O’Lakes, during our special broadcast from Fiber Connect 2024 in Nashville, Tennessee. Hosted by Brad Hine, this insightful discussion delves into how Land O’Lakes, a major agricultural player, is leveraging technology to transform farming and enhance community well-being through better broadband connectivity.

Innovating at Land O’Lakes

Teddy Bekele has been with Land O’Lakes for over a decade, assuming the role of CTO for the past six years. Under his leadership, the company has embraced technological innovation to improve efficiency and sustainability across its diverse business lines, which include crop inputs, animal nutrition, dairy foods, and a dedicated sustainability business named Truterra.

The Role of Land O’Lakes in Modern Agriculture

Land O’Lakes stands as a farmer-owned cooperative that extends from farm to fork. Its comprehensive operations involve not only producing essential dairy products like butter and cheese but also distributing crop inputs like seeds and plant nutrition products to ag retailers. These retailers then serve rural crop farmers, creating a robust agricultural network that supports food production across the United States.

Investment in Sustainable Practices

One of the key focuses at Land O’Lakes is sustainability, both in environmental practices on farms and throughout the company’s operations. Truterra, for instance, aims to drive sustainability across the agricultural value chain. Teddy discusses how the integration of advanced technologies, such as precision agriculture, plays a crucial role in enabling farmers to apply environmental practices effectively and make informed decisions daily.

Broadband: The Backbone of Modern Farming

Throughout the podcast, Teddy emphasizes the critical importance of broadband connectivity in modern agriculture. He shares insights from the panel he participated in at Fiber Connect, discussing the transformative impact of broadband on agricultural productivity and environmental sustainability. Precision agriculture, powered by broadband, allows for more informed decision-making on the farm, impacting everything from resource allocation to crop health monitoring.

Community Engagement and Leadership

Teddy also highlights his involvement with various community and health organizations, such as Blue Cross Blue Shield and Twin Cities PBS. His role in these organizations aligns with Land O’Lakes’ mission to not only advance agricultural practices but also to enhance community health and connectivity. The discussion reveals how Teddy’s leadership is instrumental in bridging the gap between technology and community welfare.

The American Connection Project

A major initiative that Teddy is proud of is the American Connection Project, which aims to improve broadband access in rural communities. This project has grown into a broad coalition of 175 organizations that advocate for better infrastructure to support rural America. The initiative has led to practical outcomes such as the establishment of fixed wireless towers in multiple states, significantly enhancing internet access in underserved areas.

Vision for the Future of Broadband and Agriculture

Looking to the future, Teddy shares his vision for universal broadband connectivity that could revolutionize rural communities much like electrification did in the early 20th century. He discusses the potential for new technologies to transform agricultural and community development, stressing the need for investment in higher broadband speeds and more reliable internet services to support advanced agricultural technologies and community needs.

Challenges and Opportunities

Teddy does not shy away from discussing the challenges facing rural broadband expansion, including regulatory hurdles and the need for continued investment. However, he remains optimistic about the opportunities that enhanced connectivity can bring to rural America, from improving educational access to boosting local economies through technology-driven agricultural practices.

Building a Tech-Savvy Team at Land O’Lakes

An important aspect of Teddy’s role as CTO has been to build a team capable of handling the intersection of IT and agriculture. He discusses the importance of hiring individuals who not only have strong technical skills but also a deep understanding of the agricultural sector. This approach ensures that technological solutions are effectively tailored to meet the unique needs of the farming community.

Closing Thoughts

As the episode concludes, Teddy invites listeners interested in learning more about Land O’Lakes and its initiatives to visit their website. He expresses enthusiasm for future discussions that continue to explore the intersection of technology and agriculture, hoping to inspire further innovation and community engagement across the industry.

Conclusion

This episode of the Broadband Bunch provides a comprehensive look at how Land O’Lakes is using technology to redefine the agricultural landscape. Teddy Bekele’s insights underscore the transformative power of broadband connectivity in enhancing agricultural practices and supporting rural communities. It’s a testament to the potential of technology to not only improve agricultural productivity but also to foster sustainable practices and community well-being. As we look towards the future, the integration of technology in agriculture holds promising solutions for some of the most pressing challenges faced by the global community today.

© 2024 Enhanced Telecommunications.

About the Author

Brad Hine - Director, Partner/Channel Development

With over 16 years in the telecom software industry, Brad Hine specializes in product management, sales and channel development.  He is currently the Director of Partner Development at ETI Software Solutions, out of Atlanta, GA.  Brad’s demonstrated experience is in BSS/OSS solutions, geospatial strategy for telecoms and combining them to create operational efficiency through real-time, data-driven dashboards.  He has been a frequent conference speaker for the Fiber Broadband Association and Broadband Communities Summit and is a host of The Broadband Bunch, a podcast about broadband and how it impacts our communities. He is an alumnus of the University of Georgia.